Foresight is the
ability to see what
will probably happen in the future and
to use this knowledge to make careful plans. It is proven that Jimmy Choo is a succesful
entrepreneur. For sure there are
characteristics that he is a man of foresight.
As an entrepreneur, he must think what best for his company so that the
business that he runs would not stuck in
the middle and be the role model for other entrepreneurs outside there. In addition, he also needs to think about how
to design and create shoes and diversity his business in order to attract
customers and also provide assurance to customers of good produced. At the same time, he acted as a trouble
shooter in his company. For example, he
must be wise in overcome any problems related to employee discipline. Furthermore, he needs to be careful and think
very far in every step and action taken to ensure a good impact on business
trips. Moreover, as an entrepreneur and
a great man in his company, he should also have skill on negotiating with
external parties about their taste in order to produce the best design. Jimmy Choo role as a consultant is very
important because by this way, he can influence their clients to make a
decision. ( Rabiatul Adawiyah Koh Abdullah, 2015)
INTEGRITY AND RELIABILITY
Integrity and
reliability is
the quality or being
honest and having
strong moral principle and
moral uprightness. From here we can see how the determination
and resolve Datuk Dr. Maznah Hamid
become a successful entrepreneur. There are many characteristics of
entrepreneurs on Datuk Dr. Maznah which can be emulated. Among them are, integrity and reliability.
This can be seen when she herself down on the ground as workers manage the
company's operations from bill collectors, police and security guards
themselves. On the basis of the
responsibility, irrespective of her rank held by her to do her work and help
workers. Therefore, from here she could see how it runs its business operations
and all her problems can be overcome and fix. The terms of confidence, Datuk Dr
Maznah Hamid intend to fulfill the consumer tastes.
Versatility is used about a person that be able to do
different things. Faiza Bawumi Sayed Ahmad is the owner of the rice wholesaler States
Faiza Sdn. Bhd. Versatility allows to adap to many different situations. In
this cases, Miss Faiza is a person who likes to find gainful activity can do to
prevent their free time alone. To meet the time-free time, she started with
sewing embroidery with RM4 capital and sell various kitchen items. She also buy
fabrics and make clothes dress for little kids neighbours. Then she produced a
set of pillowcases. The result is beautiful and neat seams sold to friends.
Through small scale business, she saved up money to make the next business
capital. Everything is done at home, from washing, drying and frying the
spices. Then, she sends it to the store for ingredients and distributed. Miss Faiza
bought another grinding machine and opened a grocery store with a capital of
curry sell it. From there, she finds that wholesalers are mostly supplied by
other races. She began studying various types of rice. ( Nor Fariza, 2014)
Decisive is having the
power or quality of
deciding. The founder dan former chairman of the Hyundai Group an own Chung Ju-yung. The character that Chung
have is decisive. It’s because he is a firm in disciplining workers. It is
obviously because he firmly implement the work efficiency and promptness so
that they can handle the job faster than viral. His firmness in the discipline
apply work led to the development fab. Assertiveness in the workplace also
serve as strategic planning for a more viable because he apply the foundation
in developing Hyundai Company. Setting time efficiency will lead to a more
regular job in management and a lack of employment will also be prepared at
least a prescribed time or faster. (
Agus Sorono, 2012)
Ethical consciousness is
relating to moral
principle or the
branch of knowledge.
Datuk Wan Mohamad Sani Salleh
is the owner of Sani Bus Expres. he is
taking Diploma in Business Management (1994) . The position a Managing Director
Sani United Sdn Bhd (Sani Express Sdn Bhd, Sani Properties Sdn Bhd and Sani
Hotel Sdn Bhd). He started his business on the basis of interest and want to
change their life to a greater. At the same time, he realize that age is
increasing and that can change my situation when it was just myself. According
to Sani, other than interest, among the factors to success is persistence
ashamed to ask and learn from one high school.
He learned from the experience, even with anyone. With the bus driver he
learned mechanics, even with people who have failed also because he learned
that failure would he make more concerned with surroundings. Whatever things we
do, we have to stick to religion. Do as instructed and leave what is
prohibited. Pray is important and in this case my mother who is Sharifah Aini
Syed Ibrahim Jamalulai been praying for, Sani and so did father. We also need
to remember the people who've helped us. ( Fajar Hayati binti Mohd Abu Bakar,
2012)
Initiative is a
new pelan for solving problem or improving a situation. Rozita Ibrahim is a classic example of poor life and trouble to
trouble, but finally achieve success through “Sendayu Tinggi”, the company that
she founded. Allegedly, she believes work as a rubber tappers can change her
life and empire building fast that millions of Ringgit and provides an
opportunity to work and trade to the different. Rozita for herself, not easy to
achieve a level now enjoyed. Buy much life and my life had been facing before
the Sendayu Tinggi book with glory. Crude at age 18, she also had to marry and
divorce and children who grew up together in raising the children. More horror
again, one of their children fall ill and die without treatment properly. In
the midst of hardship, various work fields of work to support themselves and
their families, but the results are manager. Finally, in desperation, she spent
several hundred Ringgit will begin the formulation of herbal health. To test
the effectiveness of the product, it can add their own expense and try his
products named Sendayu Tinggi. After undergoing continuous episodes of grief,
she decided to produce her own business. Nature closest to life since childhood
and she admit never use forest plants to
treat both children were sick and crippled during my life RM400. Start by
making herbal business as collateral. To reassure customers, fattened my body,
then eat and eat products sold and the results are satisfactory. She did three
times and started selling from house to house. The response has been
encouraging and pushing me to set up the Sendayu Tinggi Enterprise in early
2000 with the hire shop at Plaza Klang Municipal Council. (Fajarhayati bte Abu
Bakar, 2012)
Perceptiveness
is good
at understanding things
or figuring things
out. According to history, Tan
Sri Lee Boon Siew is
an illiterate and can’t read.
Although he can’t write or read, but memory Tan Sri is very good and he often
rely on memory in making judgments and decisions. In addition, he is also the one who always forward thinking and able to
anticipate and prepare. This is the key to success today.
.
As a successful entrepreneur, Tan Sri seen as someone who has a vision that
high for the company that he founded to bring in Honda motorcycles in Malaysia.
This can be seen with the establishment of the first motorcycle factory in
Malaysia, namely Assembly Plant Boon Siew Boon Siew Sdn Bhd owned in Mak Mandin
Industrial Estate, Pulau Pinang. With the establishment of this factory in
1969, Honda motorcycle is no longer installed in Japan but it was installed in
Malaysia so as to save the cost of installation and sales. With the
establishment of this factory, Boon Siew Sdn Bhd has also introduced several
new models of Honda motorcycles began in 1971, namely Honda model S90Z. ( Laila
Hasnim Mohd Johari, 2014)
Today, there are various types of Honda
motorcycles in the market. With high-minded attitude is what drives Tan Sri Lee
Boon Siew to continue to succeed in the field of motoring. Not all
entrepreneurs have the ability to look ahead like Tan Sri. A positive attitude
is the main weapon in his efforts to continue to move forward in the motor
industry in Malaysia. Equipped with a
powerful memory and spirit to move forward and succeed is high, Tan Sri managed
to manipulate his memory skills to be a successful. This is evidenced by the
success of Tan Sri to affect Honda Motor Limited Japan to appoint him as the
sole distributor of Honda motorcycles in Malaysia. His ability to influence the
management of Honda Motor Limited Japan is seen as a great success for the
people of Malaysia.
This is due not easy to influence the
management of Honda Japan let alone to bring their products to a country that
was once occupied by the Japanese. With a negative perception of Malaysians
arises the possibility not want or do not want to buy goods produced in a
country that once colonized Brazil, Japan, to some extent, do no interest Tan
Sri to sell Honda motorcycles in Malaysia. Equipped with high confidence that
there are at Tan Sri against this Honda motorcycles, Honda motorcycles in total
sales in Malaysia has already reached over 2 million units to date. Confident
attitude for success, optimism and positive thinking is what has made Tan Sri a
successful entrepreneur.
Ability
to learn from mistakes is
something that you have not done correctly or something you say or think that
is not correct like Dato Aliff Syukri Kamarzaman.
Dato Alif Syukri is learning from mistakes can be proved after the loan is not
approved. He takes up a month and for
many years the supply of paper but bank officials are wasting paperwork and
said loans made not pass. Despite his loan in bank kicked, cursed, Caliph. Even
they did not even glance and he was very disappointed when it did. He is doing
paperwork bother and months for making paperwork. But bank officials that only
baling loan paperwork and said he did not graduate. ( Aniza Zainudin, 2013)
From here he tries to find a way out to solve
the problem. At that time, only friends who are a source of strength and even
more proud when there are customers who call to create beauty workshops
throughout Malaysia. He tried to contact the customer and deliver seeker to
create a brand and want to share with them. Among those who help provide
capital to him is Sir Putra, Madam Rohani, his father, Madam Linda and Madam Rina.
He was very appreciative of their help and said that without his help they
would not necessarily products until this stage. So, he gave tips that did not
care what other people's views about us and we need to start from scratch count
more than happy at the beginning but will face difficult problem because the
problem will mature us.(Raja Intan Diana, 2013)
Time competence is
the ability to do something well of
efficiently. Sulaiman Al-Rajhi, is a world-renowned
philanthropist. He is the founder of Al-Rajhi Bank, the largest Islamic bank in
the world, and one of the largest companies in Saudi Arabia. He often carries a
small diary to record his daily activities and always make sure not to miss out
on an activity. The secret behind his work, he was a punctual. Al-Rajhi
timeliness can be proved through an interview. This interview has shown how
disciplined Al-Rajhi in a timely manner. He often bring a paper to write all
the meetings and affairs and always make sure that he not with standing timely.
Al-Rajhi
said: I am very timely things are applied in Islam throughout my life. I've got
an invitation from Arab governments to attend a conference related to the
investment. Later, in the same conference, I was invited to participate in the
dinner, I noticed that among the activities carried out when the ceremony was
contrary to the teachings of Islam. I then got out of the dinner. Then, Abdul
Aziz Al-Ghorair from UAE had been with me. Not long after that, the minister in
charge of the conference came to us and we started to explain to him that the
activities carried out at the ceremony was contrary to Islamic culture. He then
said that the activities at the event will be cancelled. When they cancel such
activities, we rejoined the ceremony.
TASK B
For task b, we chose successful young
entrepreneurs who become the phenomenon it is today. He is a man who has five
traits like initiative, versatility, ability to learn from mistakes, foresight,
integrity and reliability. The people that we means is a Dato Aliff Syukri Kamarzaman that have
five entrepreneurial that we want to explain how he demonstrates.
Initiative is very important in our daily
lives. In business, initiative crucial to improve public demand for a product.
So the company Dato Aliff Syukri has been initiative variety of products to
customers. D'Health products that have four main product of basic rhino, slimming
products, health drinks woman and lipstick and lip treatment nowadays almost 90
new product lines. But he aims to be producing more than 100 products of
various fungi health in the future. Among the products is the recent likes
Herbal Detox, Bedak Padat Aura Persona Bintang, Premium Diet Plus Fibre,
Diamond Foundation, Juice Perawan Plus Collagen, Glow BWhite, Mukjizat Soap
Herbal Body Scrub, Pro Montok, Primadona Gold Premix Coffee, Krim Mutiara Gold,
Krim Panas Berherba- Makbul Munajat 3 in 1, Jus Arjuna Maxx, Cincin Pacak
Arjuna, Gegetah Cinta, Lunas Resdong and more product. For example, lipstick collagen treatment is
priced at RM 25.00 may be owned by different segments of society. Maybe if
branded products such as Maybeline New York already reached RM 30 more. But
through this lipstick, has occurred initiative of function to redden lips balms
and lipstick rouge collagen that allows dry lips, lipstick does not last long,
peeling, sensitive, dark and unattractive can be treated with herbs d' treatment
lipstick that will have sexy lips and
naturally rosy. Its serve as exciters natural lip according to body temperature
and blood, moisturizes dry and chapped lips, also suitable for dark lips due to
smoking and heredity, suitable for use by men and women and can be stored at
room temperature place (30'-35 'C).
He is an entrepreneur who is capable in
various matters. It is not just because he is a clever develop cosmetic company
but also clever use of effective advertising and unconventional to attract
consumers. Through this approach, it can be observed that when an advertisement
for his goods broadcast on television, it will attract people to know the goods
sold. For example, products and Whitening Lotion Whitening Milk Collagen that
advertises a woman wearing thick makeup on his face, but when you see the hand,
looks like the girl Revelation. So he recommend using these lotions not only
advance only for the white but can also be in the hands, feet, body and
anywhere in the application. Perform various tasks simultaneously, including
drivers and marketing agency. He also does not shy to promote its brand in the
night market because he believes its products are products affordable to all
segments of society. The company was founded in September 2010, initially only
operate at many stores on the second floor with only one employee. But now, the
company has moved into a four-storey building with a total of 15 employees and
has resulted in nearly 30 new product lines. In fact, the product is produced
in our own mill. He uses Aliff Manufacturing Sdn Bhd Herbs like Watie Elite
celebrity spokespersons products to attract customers make their products not
only in Malaysia but also Singapore and Brunei. Outstanding once again about
the product he is 100 percent ingredients derived from herbs and also low
compared with other health products in the market. D'Herbs products can be
found for as low as RM15 concentration of people in each location, including
night markets, farmers markets, pharmacies, herbal shops, and outlets D'Herbs
itself. Additionally, most products will be used as a model artist. But he uses
himself in every advertisement that assisted by artists as ambassadors no
product without his presence. He also became a model for its products.
Subsequently, he was also a great cook . This was evident when, in 2015, he
broadcast in Nona by publishing his cooking.
He
is learning from mistakes can be proved after the loan is not approved. He
takes up a month and for many years to supply of paper but bank officials are
wasting paperwork and said loans made not pass. Despite his loan in bank
kicked, cursed, Caliph. Even they did not even glance and he was very
disappointed when it did. He is doing paperwork bother and months for making
paperwork. But bank officials that only loan paperwork and said he did not graduate.
He asked, "Why has not passed the loan?" They replied, "you are
still raw! gurantor body needs, you need land, you need to create loan assets,
and so on. "He sobbed and realize themselves likened so stunted in their
eyes. There is also a close relative who said; "Alif syukri, you will not be
able. At SPM, were not separated into university. You will not be able to Syukri.
"From here he tries to find a way out to solve the problem. At that time,
only friends who are a source of strength and even more proud when there are
customers who call to create beauty workshops throughout Malaysia. He tried to
contact the customer and deliver seeker to create a brand and want to share
with them. Among those who help provide capital to him is Sir. Putra, Madam
Rohani, his father, Madam Linda and Madam Rina. He was very appreciative of
their help and said that without his help they would not necessarily products
until this stage. So, he gave tips that did not care what other people's views
about us and we need to start from scratch count more than happy at the
beginning but will face difficult problem because the problem will mature us.
With
the vision and mission D'Herbs that will bring greater impact and move forward
a portrait of his foresight. Outlined vision is to become a single company
level that produces health and beauty products with an open concept that is
easier and simpler at the same time have the best system in terms of
management, effectiveness, quality and reasonable price that is affordable for
all groups can simultaneously generate income and profit for the second - two
parties, namely producers and traders. While its mission is to help young women
and men who suffer from health problems both internal and external to appear
more confident and stylish. Besides helping them generate higher income by
selling products from D'Herbs.
He
believes that in order to move forward we need to have a clear mission and
vision so that the objective is not to run away from the original substrate.
His foresight in developing the company D'Herbs. It is unclear when he targeted
D'Herbs will be a strong company and is evident when operational within four
years, could generate best-selling product on the market. By having a strong
company, has been operating for 4 years and is among the top selling products
in the market Marketing Plan simple and attractive, provide system training and
assistance activities, bonus and reward interesting and achievable, providing
ease of online systems, have their own factories and producing quality
products, products with low price triggers phenomenon worthy quality, a leader
in providing products Juice Drinks Health, is committed to the production of
products CLEAN, HOLY and HALAL, licensed and company-owned Bumiputera, flexible
and easy to tolerate from a business aspect will make D 'Herbs a brand of
choice. In addition, he has advertised D'Herbs products in magazines and
newspapers such as the Weekly bestsellers in Malaysia Women, Midi, Family,
Harmony, Metro, where our ads have been broadcast every week and it was a very
big impact because of us. But also had been aired on radio stations nationally
and received very encouraging. More encouraging D'Herbs also sponsored programs
such as Akademi Fantasia great and Stars for Stars on Astro and TV3. This is a
portrait of him looking far in promoting its products as is now the era of
globalization and technology.
As
a successful entrepreneur, Dato 'Aliff Syukri Kamarzaman very responsible and
give full commitment whatsoever in any work done by him. He is also a man who
can be trusted in every things. For
example, when he wanted to make a bank loan to be used as capital to start his
business, but all the paper work that has been done by him was kicked and
thrown the paper work and the bank officials said that the loan did not pass.
After that, he has shown his paper to his colleagues and customers related to
his desire to do business. Then he
received a shocking response. The average participating in the meeting that I
encourage all interested and confident with the business. He had received a sum of money from his
colleagues to be used as an investment. From here we can see that he was using
the money for business rather than for anything else. Indirectly, this proves that he is a person
who can be trusted. As a result, the company D 'Herbs have been successful to
the extent that boasts today.
6.0 Conclusion
In my opinion, after we finished
this task we can tell that to be a good entrepreneur we should be more
confidence towards what we want to do or face if we would like to involved in
this entrepreneurship. Furthermore, we
can share a good example to other people on how to be a good entrepreneur based
on the example of successful entrepreneur we have conclude in this task. In
order to become a successful entrepreneur is not an easy road to reach. One of
the recipe of success is we must be prudent in predicting the right product to
market. The product must be compatible with the socio-cultural community. The
idea is to get the right product to market is also not necessary to be
generated through a long or difficult process, but the idea that arises
suddenly can also help a person to become a successful entrepreneur.
Besides
that, the conclusion we obtained by our
choice of entrepreneur Dato Aliff Syukri
is through a deep interest there are something
can help to achieve success like he said
"To be successful you must love what you do “ .We must have a plan
and a purpose in order to reach our goals in business. The characteristics of entrepreneurs who
are leaders within these entrepreneurs, would-be entrepreneurs who want to
venture into this career, they can make Dato Aliff Syukri as a role model. In
his story clearly shows to start a business we must have the courage to deal
with various possibilities to come. When a failure is comes, we cannot easily
give a hope otherwise continue to struggle. When our products are accepted
by all segments of society, we have managed to meet the needs and requirements
of users. In business, customer satisfaction is a priority for entrepreneurs .